Customer 360: Visualize and Analyze Clickstream Big Data with HDP [VI-LAB-HD]
Speaker(s):
Scott Shaw
Duration: 120 minutes
Track: Visualize & Inform
This is a 2-hour lab session.
Companies are continually discovering the unique values HDP brings to their organization, including the ability to quickly combine, store, and analyze data from multiple sources. Customer 360 is a common use of big data and in this session, using hands on demonstrations, we will walk through how to quickly gather and visualize customer data. We will then gather a more accurate view of the customer in order to predict their behavior, which leads to increased revenue. We will also explore the unprecedented scale and speed in analytics that differentiates HDP as a technical platform from other solutions.